Do you already have a project or an idea? Great, so now you need to know what the next step is, don't you? Come on!

First, if you want to know how to create a digital product and what investments are necessary, let me say that there are several factors and details that influence in order to answer this question. In this article, we will use our 3E Framework for application development. For example: is your project just an idea or is it already scoped? Do you already have a business model or plan?

In our method, projects and digital products are developed in 3 stages: Conception, Development e Aceleração. In this article we are going to talk about the first 2, which are necessary to put your product on the market.

If your digital product does not yet have a defined scope and/or is still just an idea, you need to start through the Conception. In this co-creation stage we will allocate a team of iPROs, experts and software developers who will help you and your team with many new ideas, some based on the experience of several other projects developed in our hub. The scope and functionalities will also be refined, the technologies defined, and the viability of your product evaluated according to your market.

Do we already have the scope defined? So let's move on to the second step, that of Development, where there are 2 options: native development and hybrid development.

 

What's the best option? Develop a native app or a hybrid app?

 

Well, now that you have a scope defined, the next step is to decide how this app will be developed.

Depending on your need and the complexity of your app, the best recommendation is native development app. This app is uniquely and exclusively developed for each of the available platforms and programmed specifically and directly in the language and format of the smartphone's operating system – Swift for iOS (iPhone) and Java or Kotlin for Android.

So if you want your app to be available for both Android and iOS smartphones, it is necessary to carry out two developments in parallel, that is, one for each platform. We're talking native development for each platform, of course.

Today on the market there are methods that allow a single development and programming, and that can be exported to both operating systems (Android and iOS) and thus reduce the time, investments and complexity of development. This format we call hybrid development apps. This format has grown exponentially in recent years and has become a very interesting alternative to native development. That's because companies like Facebook and Google have invested heavily in these technologies, including owning some of them.

An example of this is the React native by Facebook, which uses it to develop its own apps and even by other technology giants, such as Microsoft's Skype and Netflix. Google has already invested a lot in the Flutter;, owned by you, and will be the base language and already optimized for the Fuchsia, which could replace Android. We believe that in the next 2 years we will see an invasion of apps in Flutter, given its evolution, as well as the quality and performance offered by this framework, which are very high and in no way owed to the native development.

Depending on the project, we need to analyze the project to find the best way to develop and guarantee the project's performance.

 

What team is needed to develop an application?

 

To develop a quality application, the minimum team required is usually formed by:

• 1 Product Manager
• 1 Interaction (UX) and Interfaces (UI) Designer
• 1 Software Manager
• 1 or 2 Software Developers (programmers)

Yes, these are the minimum attributions of necessary professionals involved in the development of an app project, but, depending on the complexity of the project, it may be necessary to add other professionals from these or even other areas to the team. It is important to mention that our platform provides all these professional software developers and IT outsourcing professionals.

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Should I hire a team or an application developer (freelancer)?

 

This is a question for those who want to know how to create an application that can have a very relative answer, which is directly related to their (or your company's) investment capacity, the complexity and need of your project, the alignment with your strategic planning. and, of course, the requirements of your Business Plan.

an application developer freelancer it is usually known for its attractive and affordable price, talent, greater personal proximity and countless other qualities. However, it may bring up a number of factors that you will need to carefully evaluate. Let's talk about some of these factors?

• A highly talented freelancer, however good he may be, hardly has all the skills and needs integrated into one person, such as Project Management, Design, Programming for multiple platforms and Software Testing;
• A freelance app developer can get sick during the execution of his project, and as he obviously works alone, this will impact his schedule, causing delays;
• You may find it difficult to hire a freelancer with availability, even during business hours. That's because at this time the world turns and business happens;
• A freelancer can accept a large number of projects and ultimately delay or even abandon their project for a bigger one;
• The amount agreed with you is usually paid at the beginning and end of the project, providing you with a challenge to manage your cash flow.

 

But after all…

How to create an application and what is the investment required?

 

Our teams of remote professionals have already developed projects and application versions, starting with modest investments, around R$50, to some more robust and daring ones, with more than half a million reais. This value obviously depends on the complexity of the scope, scope, functionality, term and, of course, the client's need and investment capacity.

A major factor to be taken into account is that the development stages require interaction between the various skills and professionals involved – as well as with the client, which directly impacts the sequence of the project. So, it can be said that the minimum production time for a small and quite simple application is 2 months.

So how much does it cost to develop an app? Well, it depends on the size and complexity:

• To develop a small application or an MVP, with reduced scope and low complexity, an average investment between BRL 80 thousand to BRL 120 thousand, with an average production time of between 3 and 4 months.

• Um midsize application, in turn, has an approximate investment between R$120 thousand and R$300 thousand, and average development time from 3 to 6 months.

• The development time of a project of application much more robust, of high complexity and quality, has a deadline more than 6 months to be developed, and may consume investments from BRL 300 thousand to the limit of the client's desire and strategic daring.

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And after launching the app?

 

After the launch of your app, a mobile life begins for your digital business, a new world opens up, a new front is established and you will be impacted by the bonuses and burdens of this path!

You will definitely want to add new functionality and evolve your app, and as mobile technology evolves daily, it is possible that shortly after your app is released a new device is launched on the market and your app has not been tested on it.

If it was tested on a device with the same settings, you will be covered. If not, a cap is recommended to suit that type of device, now available on the market.

It is also recommended that you hire a support, maintenance and technical support service to keep your application in perfect working order. This way you ensure that it is always working well, and even with the advancement of technology, your app is always up to date and working on any device. Don't worry, you'll also find expert professionals with these assignments on our platform of professional software developers and IT outsourcing professionals.

 

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To finish…

 

I hope I have answered most of your questions and contributed with the necessary information so that you can hire a application development team.

The investment at first may even seem high. But if you use it well return on investment (ROI) is sure to be considerable, and the success of your application is guaranteed. There is no magic formula, there is no right or wrong.

Investing in the development of an application by a team with extensive know-how in digital business is guaranteed to obtain a successful product, which will make all the difference in your business, whether it is a startup or a consolidated company.